We all make mistakes. Sometimes, even the same errors over and over again. We too, know no one likes to receive poorly-presented newsletter with uninteresting content.
Here are few things you are encouraged to do before sending out an e-newsletter to ensure your readers will not categorize you as a spam but to ask for more.
Getting The Content Right
- Have you summarized your content with the right essence?
- Is your content in bite size?
- Does your tone matches your creative direction?
- Are the titles capitalized?
Basic Quick Checks
- Is your logo linking to the right place?
- Have you spell-checked?
- Have someone proof read the newsletter?
- Are all links going to the correct articles?
- Is the newsletter loading property on various devices?
Yes to all? Your newsletter is ready to fly!